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Archive for 'Cycle Chic'

Bike Minded Market Watch: The Power of Fashion

Not too long ago we shared (in one of our most popular blogs) that the Italian fashion house Missoni had created a line of custom home goods for Target including the boldly patterned comfort bike for women. Today Jerry Hirsch reports in the Los Angeles Times in the article “Fashion Designers Put Their Marque on [...]

Bike Minded Market Watch: The Missoni Bike for Target

Flipping again through the August issue of Vogue today, I realized I had totally missed (on page 118 – in an article about the resurgent popularity of the Italian fashion house Missoni) that Missoni has designed a woman’s three speed comfort bike for Target. This bike will be available exclusively online and debuts September 13th. [...]

Cycle Chic Movement: An Interview w/founder Mikael

Cycle Chic is a burgeoning World Phenomenon. Mikael, its founder,  will explain what Cycle Chic is all about and the everyday experience of riding bikes in Copenhagen.  At the end of the video, the camera focuses on an unnamed place in Australia for a quick, superficial comparison of two cycling cultures.  At minute 6:40 you’ll [...]

Bike Minded Market Watch: Time Magazine Notes Bike Sales Up!

Yes, people we are in a bike boom and it’s a beautiful thing. I have taken to carrying my camera with me wherever I go so I can try to capture a bit of our unique LB bike flavor. Recently this summer I was sitting downtown at Berlin Coffee House enjoying a delicious breakfast (Have [...]

Bike Minded Market Watch: The Substance of Style

We live in an era where style matters more than ever. On Charlie Gandy’s recommendation I’m currently reading the entertaining best seller “The Substance of Style” by Virginia Postrel. If you need to get the word out about your bike minded service, product or advocacy I highly recommend you read it. In the book Postrel [...]