Not too long ago we shared (in one of our most popular blogs) that the Italian fashion house Missoni had created a line of custom home goods for Target including the boldly patterned comfort bike for women. Today Jerry Hirsch reports in the Los Angeles Times in the article “Fashion Designers Put Their Marque on [...]

I am in the market for a new bike. I’m so excited, but a little overwhelmed too because there are just so many wonderful choices out now. Why? Because the slow bike movement is picking up steam. Articles are popping up in places like Bicycling Magazine (which normally is focused on the athletic side of [...]

Chances are if I asked you why you ride your bike, you’d answer something similar to what I would say,   “I love the sense of freedom,” or “I love being outside on a beautiful day feeling the wind on my face.”  Most likely you wouldn’t answer, “because I’m trying to save the planet” or “because [...]